Search engine optimization can turn your site into an income builder. This process gets your site to the top of the search results page. You should keep reading so you can learn what to do.

When you use SEO techniques to set up a web page, don’t think extra advertising boosts search engine ranking. You may get more traffic, but it doesn’t change your ranking.

Try to include a keyword or two in your domain name if possible. Your website name should be easily recognized and remembered so it can be found by the relevant searching viewers. Not all of your site traffic will be generated by affiliate advertisements, but also from people searching directly for your products or services.

Above all else, you site has to entertain people and keep their attention if you hope to have a successful web business. You want visitors to spend time looking through your information and then return on a regular basis. Content is king, as a result.

If you are making an effort in search engine optimization, each page on your site should incorporate meta-description tags. These description tags will provide a short blurb about your website or the page to the search engine. Your meta descriptions should pack a punch. If they are powerful enough, these tags can bring visitors to your site whether you have the top rank or not.

Do not use Flash on a website that you want to search engine optimize. Flash has long load times, and isn’t currently able to be seen by the spiders search engines use – meaning any text that is in the Flash animation is not going to be indexed. To properly optimize a site for the search engines, the content must be crawlable and visible to the search engines.

Creating a site map for your website should be an integral part of your overall search engine optimization strategy. Spiders can easily decipher you site if you have a site map. The larger the site, the more maps it needs. One map should have less than 100 links.

After you carefully determine which key-phrases you will “sprinkle” throughout your website, make sure to include them in your web page title. Your title will make an important impression on your site’s visitors, so choose a title that is both intelligent and relevant. This will cause your site to be clicked on because it best fits what the search engine user typed in.

Create a site map for your website to help the major search engines index each of your site’s pages. These maps make it easy to find any subpage on your site. You will increase your search engine rankings by including a site map, no matter how large or small your site.

It is not true that keywords attached to comment tags will always increase visibility. Spend your time making sure the main content of your site is tagged appropriately.

You site should be easy to navigate and to read. Having a clear, easy to read site with options like fonts that can be enlarged will help your rankings. Make sure that both search engines and human readers can find what they’re looking for.

Think about adding a podcast to your website. Podcasting is a great audio or video medium to provide your customers with relevant and topical information. These are becoming increasingly popular among consumers, and taking advantage of this popularity is as simple as grabbing a tape recorder or video camera. Having descriptions for your podcasts helps search engines find them.

Using captions on your site is a great way to optimize it. Use articles, photos and other content to add keywords to. This will bring you more traffic.

Work hard on title tags. This is also what people first see when they visit your site. It ought to be a distinct description of your site’s content, and it should include keywords of great relevance. In addition, keep it short.

Try not to use too much JavaScript on your page. Be sure that your whole site isn’t done in Java or you may lose out on page rank.

“Alt” tags are crucial when adding image links to your site. You replace images with these tags if the visitor wants to disable image displays. Keyword inclusion in image tags allow search engines to recognize and rank these images improving overall site rankings.

You can optimize your articles for search engines by including relevant keywords within the text. If certain keywords are scattered throughout your articles, then search engines will pay greater attention to them. This can all make internet traffic flow to your website smoothly. Make sure to get keywords throughout the article; the title, the synopsis, and multiple times throughout the body.

You now see that SEO is an easy and very effective tool in attracting more visitors to your website, without added cost to you. Using the tips you’ve just been given will result in increased visitors and popularity. Utilize this advice and watch your results take shape.