One of the top Internet marketing strategies involves search engine optimization. If your site ranks high on various search engines, it is natural to expect to get lots of traffic in your website. Here are some tips to get started, and to improve your site’s ranking.

Good search engine optimization relies on keyword density. To avoid this from happening, keep the total number of keywords on a certain page under 20%.

Be patient for results from SEO. Better rankings and increased traffic will not occur quickly. Do not be surprised if it takes several months for noticeable changes to occur if you are starting with a fairly new site. You need to build a reputation, it will take time.

Make sure you select relevant keywords to use in your anchor text when posting an internal link. Do not just put “click here” because this will not do anything for SEO. Crawling spiders will notice you if you use the correct keywords for anchor text.

Find a name for your domain that relates perfectly to your product and is easily remembered. This is very true for clients who found you through YouTube.

Meta tags should be placed on every page of your website. Description tags have great value and they will be utilized in SEO. The meta tag should be clear and informative. This type of tag usage will help to draw in more visitors to your site.

Ask an educational website or a non-profit to link to your content. When you are linked by a reputable source, this is seen as higher quality content for the search engines. In order to get reliable websites to feature your website, make sure to always provide accurate information. You need to publish information that is high-quality and informational.

Be sure to include a site map to increase your website traffic. A site map is a great tool to help people locate pages within your website. If the side of the website is filled with links, it will bring in more traffic.

Don’t post duplicate content. Know that you are possibly using duplicated content without knowing it. For example, a duplicate description of a product is a no-no.

Remember that these search engine optimization tips can help launch your page to the peak of the listings in the near term. However, you have to monitor this to stay on top since the algorithms search engines use are constantly tinkered with and updated. It is therefore important to stay up-to-date on the newest developments in search engine optimization. You have to keep applying new techniques to maintain your rank.